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  Three independent car companies announce the launch of independent high-end brands

  With the intensification of market competition and the gradual development to the direction of high quality, the high-end road of independent car enterprises seems inevitable. Some people believe that at present, independent car companies should first solve the problem of brands, and the launch of independent high-end brands is an important way. In 2020, a number of independent car companies have announced the establishment of high-end brands, in addition to Dongfeng "Lantu" new brand launch, SAIC Group and Changan Automobile have also announced the launch of high-end independent brands. SAIC is working on a new electric smart vehicle brand project codenamed "L", according to a report on the interface of SAIC's high-end electric car brand on October 12. The "L" project will be carried out by.

  SAIC new energy vehicles independent high-end brands 2020-10-12
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  The market share of independent brands hit a new low in June

  Cui Dongshu, secretary general of the Federation of passengers, said in a post that self-branded traditional cars and new energy are critical, the epidemic is not a knockout stage, and can not be defeated independently through the epidemic. He called on independent brands to be understood by society and need strong policy support.

  Car sales autonomous frequency offset 2020-07-09
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  Independent brands hit a new low, and Xi Jinping said he would "promote" national brands.

  Affected by the decline of the domestic automobile market in the past two years and the impact of the COVID-19 epidemic, under the squeeze of domestic car sales, the market share of independent brands has hit a new low. A few days ago, when General Secretary Xi Jinping visited FAW Group, he said that the current environment is organic in danger and organic in danger.

  Independent brand 2020-07-24
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  Independent brand car companies ranked in the top 15, 5 achieved sales growth

  The China Automobile Association released a list of the top 15 enterprise groups in China's brand car sales from January to August 2020. Under the environment of the epidemic and intensified competition in the auto market, sales of most independent-brand car companies declined, and only five achieved year-on-year growth. By contrast, some independent brand car companies have fallen out of the top 15 rankings, the overall car market reflects the gradual concentration of the market to the head brand car enterprises, weak brand performance. From January to August, SAIC's independent sector still led the sales, but fell 14.3%; Geely ranked third, also showed a double-digit decline, a number of independent car companies showed varying degrees of decline; only 5.

  Independent brand car company 2020-09-14
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  Chairman of Chang'an: independent brand power is not good, the biggest challenge is the joint venture brand.

  According to the market share data of major categories of brands released by the Federation of passengers, the cumulative sales of Chinese automobile brands from January to May were 3.1678 million, with a market share of 37.9%, while the cumulative sales of mainstream joint venture brands were 3.968 million, with a market share of 47.4%. In terms of specific departments, the market share of German, Japanese and Korean systems all declined in the first five months of this year, reaching 25.1%, 22.9% and 2.9% respectively. In contrast, independent brands had a market share of 37.9% in the first five months, an increase of 2.1% compared with 2020. The decline of mainstream joint ventures and the growth of independent brands have clearly formed a distinct pair.

  Changan Automobile 2021-07-04
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  GAC GROUP Wu Song: without upward development, China's independent brands will not go far.

  The 2020 China Automobile Chongqing Forum was held at Chongqing Yuelai International Conference Center on June 13. At the meeting, Wu Song, member of the party committee and executive deputy general manager of GAC GROUP, said that in the face of the new challenges brought by the automobile industry, independent brands should seize this new development opportunity. Wu Song believes that independent brands should make efforts from four aspects: unswervingly promote brands upward, brands do not go up, independent brands can not go far; unswervingly promote technological innovation; pay close attention to hybrid transformation and gradually launch HEV products; and focus on intelligent network-connected new energy vehicles. Domestic passenger car sales rose 8.9% to 1. 9% in May, according to the China Automobile Association.

  GAC GROUP 2020-06-14
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  Sales of independent brands have picked up, with three car companies exceeding 100000 vehicles.

  Affected by the structural adjustment of the automobile industry, the overall sales of China's independent brands have declined, and their market share has repeatedly fallen below the red line of 40%. In this case, the trend of independent brands is also polarized. With the increase in sales of independent head brands, the market share of independent brands has finally ushered in a moment of more than 40%. According to the latest sales report of the China Automobile Association, the market share of Chinese brand passenger cars continued to rise, reaching 869000 units in October, up 12.4 per cent from a year earlier, with a market share of 41.2 per cent. The market share of Chinese brand passenger cars is 38.9% in 2019 and will be affected by the epidemic in 2020.

  Automobile industry independent brand 2020-11-12
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  The joint venture brand is in an awkward position due to the sandwiched attack.

  In the past, the joint venture brand was recognized by domestic consumers with its civilian price and good brand image, and occupied most of the domestic car market. However, in recent years, with the improvement of the strength of independent brands, the gap between their brand image and independent brands is gradually decreasing; on the other hand, with the sharp decline in the price of foreign high-end brands, the market of joint venture brands is also being eroded gradually. At present, joint venture brands are suffering from independent brands and foreign brands, and are in an awkward position. At present, the consumption concept of cars in the Chinese people is becoming more and more rational, for ordinary families.

  Brand awkward 2019-07-27
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  Car share in 2021: independent brands rise strongly, mainstream joint ventures hit a new low

  According to the latest data from the Federation of passengers, sales in the domestic narrow passenger car market reached 1.626 million in May, up 1.1 per cent from a year earlier and down 1.2 per cent from a month earlier. A total of 8.366 million vehicles were sold from January to May, an increase of 38.2% over the same period last year. The performance of China's passenger car market in May was not optimistic, resulting in varying degrees of decline in sales throughout the year, passenger car growth pressure increased significantly, sales showed a slight decline. According to the data, the cumulative sales of independent brands from January to May were 3.1678 million vehicles, with a market share of 37.9%. The cumulative sales of mainstream joint venture brands are 3.968 million vehicles, with a market share.

  FAW-Volkswagen 2021-06-13
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  Great Wall Motor will launch a new independent high-end brand

  As intelligent electric vehicles have gradually become the mainstream of the market, a number of independent car companies have announced the launch of independent high-end brands, in order to achieve the road of high-end products and meet market challenges. In 2020, including Dongfeng, SAIC, Changan and other high-end brands have been established, and now another independent car company is also plotting high-end independent brands. A few days ago, some media said that Great Wall Automobile is preparing to launch a new high-end brand focusing on intelligent new energy. The project, code-named "SL", will compete with new brands such as Lulai, ideal and Lantu after its launch. In this regard, Great Wall executives did not deny the outside news.

  Great Wall Motor 2020-12-10
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  JD report: the traditional independent brand new energy is inferior to the new power, and Weilai wins the first place.

  With the increasing popularity of new energy vehicles in China, J.D.Power today released a 2020 China New Energy vehicle experience Research SM (NEVXI). The report shows that the quality of the new car of the new power model is obviously better than that of the traditional independent model, among which Ulai won the first place of the domestic pure electric brand.

  New energy vehicle 2020-09-17
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  BYD's internal documents have been exposed that it will launch a high-end brand within 1-2 years.

  With the continuous upgrading of consumption in the domestic automobile market, let more and more independent brands accelerate the high-end layout. In 2020, high-end brands have been set up one after another, including Dongfeng, SAIC, Changan and Great Wall, and now another independent car company is also plotting high-end independent brands.

  BYD 2021-01-27
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  Four independent brands achieved growth in the top ten sales ranking.

  A few days ago, the China Association of Automobile Manufacturers announced that domestic car sales are expected to complete 2.544 million units in October, an increase of 11.4 percent over the same period last year. It can be seen that the car market sales also continued to maintain an upward momentum in the last quarter, further recovering the market sales lost in the first half of the year. According to the ranking of the sales list, SAIC's lipid plaque is still in the lead, but it is still down 7.65%. Geely's sales exceeded 1 million in October, but still fell by 6.69%. Overall, the independent brand performance of Changan Automobile is eye-catching, with an increase of double digits. Although SAIC's independent brand sales are in the first place,.

  SAIC GAC GROUP Geely Automobile 2020-11-07
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  Wang Chuanfu: we are trying to change. The problem that Chinese people look down on their own brands should be changed.

  Wang Chuanfu, chairman of BYD, said at the 2021 China Automobile Chongqing Forum on June 13, "I think the old habit of Chinese people looking down on independent brands should be changed, because we have really changed now, and we have no objection. People buy joint venture brands, but before buying them, they hope to have a look at the stores of their own brands, open them and compare them again. We are working hard and changing. We hope that domestic consumers will take a closer look at our own brands and drive more of our cars. " Wang Chuanfu said that Chinese brands have achieved comprehensive transcendence at the technical level, whether it is styling technology, batteries, electricity.

  BYD 2021-06-14
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  Changan Automobile announced the establishment of an independent high-end brand

  Zhu Huarong announced that Changan Automobile is working with Huawei and Ningde era to build a new high-end smart car brand.

  Changan new brand 2020-11-15
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  Zhu Huarong, president of Changan Automobile: advocate public figures to give priority to the purchase of domestic cars

  In the past two decades, with the rapid development of domestic brands, more and more consumers have chosen independent brand models, and the market share has reached a new high. However, with the dual impact of the declining car market and the epidemic, the proportion of independent brands has declined significantly. Zhu Huarong, a deputy to the National people's Congress and president of Changan Automobile, said a few days ago that he advocated public figures to give priority to buying domestic cars.

  Changan Automobile 2020-05-22
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  Wei Jianjun of the Great Wall confirmed that the tank will become an independent off-road brand.

  Wei Jianjun, chairman of Great Wall Motor, said publicly on March 21 that the tank will become an independent off-road brand and will be announced at the Shanghai Auto Show. This is the first time that the tank will become an independent brand for domestic consumers. Before that, Great Wall Motor applied to register the exclusive LOGO of "TANK", which is the fifth brand LOGO of Great Wall Automobile after Harvard, WEY, Gun and Euler. According to the registration information of the State intellectual property Trademark Office, Great Wall Motor has applied for a new brand LOGO. From the LOGO look, the overall resemblance to the Marvel hero Iron Man helmet, except for the top covered with the letter T,.

  Great Wall Motor 2021-03-21
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  The recall of independent brands is increasing year by year, which Cui Dongshu thinks is a good thing.

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  Recall 2019-12-01
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  The fifth brand of Great Wall LOGO has been exposed, which will be used as an independent trademark of tanks.

  It is well known that the Tank 300 is a "tough guy" off-road model launched by Great Wall last year based on a new platform and belongs to its high-end brand WEY. Recently, however, it has been revealed that Great Wall Motor is going to make it independent, becoming its fifth brand.

  The Great Wall 2021-02-23
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  SAIC plans to set up Feifan Automobile to operate the original R brand independently.

  According to sources from SAIC, SAIC plans to invest in the establishment of Feifan Automotive Technology Co., Ltd., according to the Financial Associated Press. The original R brand of the passenger car branch will be operated by Feifan Automobile in the way of an independent company. Feifan Automobile will dig deep into the middle and high-end electric car market. In terms of personnel, according to relevant sources, SAIC has internally announced that Wu Bing, CEO of SAIC Mobile's strategic brand "Hengdao Travel", will serve as CEO of Feifan Automobile. According to earlier media reports, SAIC submitted an application for trademark registration of "Shanghai Auto Feifan" and "Feifan" on July 22 this year. From.

  SAIC Group 2021-10-29